Nike's new smart shoe is a step in the right direction for wearable tech
Smart Workout Company Athos Wants to 'Crush' Nike With Its $35.5 Million Round - Vox
Nike reportedly cuts majority of its FuelBand team, steps back from wearable hardware – GeekWire
Data scientist Rachel Kalmar is pictured wearing multiple wearable technology devices in Washington, D.C., on March 18, 2015. Kalmar wears a range of devices including the Nike FuelBand, Fitbit, Basis, Pebble, Jawbone
Nike® Wearable Tech — This is SuperPossible™
Nike+ FuelBand - Wikipedia
Nike® Wearable Tech — This is SuperPossible™
Nike Adapt BB self-lacing sneaker ushers in new era for wearables | Vogue Business